Going Multi-Platform and Interactive
Presenting a Product or Service
Looking to assist its sales force in conveying its message and positioning its products, a large consumer firm sought assistance in the development of an interactive point-of-sales presentation. The development process included concept storyboarding, copywriting, visual imaging, and multimedia production. The sales and client profiling tool was delivered on a simple platform for both web and CD-ROM distribution and has been incredibly successful in driving business by expressing difficult concepts in a simple and powerful format.
Marketing and communications solutions included:
- Strategy
- Concept creation
- Content development
- Copywriting
- Design and layout
- Multimedia format
- Presentation
- Packaging
- Production
