The market leader in synchronous web technology training sought assistance with the launch of their global online learning platform. In order to maximize the success of the launch, Articulation developed and executed a multi-tiered marketing plan focused on emphasizing the advantages of online learning, the firm’s deep knowledge and experience, and their unique niche in the industry: providing live, instructor-led web-based courses. The team at Articulation provided significant research, custom website design, core messaging, content development, an email marketing campaign, and marketing and press materials.
Launching a Global Online Learning Platform
Taking Web Training to the Web